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Baby Toys & Gifts

Playmats, Books & Soft Toys

Celebrate every special moment with our collection of baby toys and gifts, perfect for newborns, birthdays and Christenings. From classic rocking horses and cuddly bedtime companions to baby bouncers and thoughtful keepsakes, there’s something for every milestone. Explore a delightful range of playmats, books and soft toys that encourage play and comfort. Whether you're buying for a baby boy or girl, our charming selection is designed to entertain, soothe and bring joy to little ones and their families alike.

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Grateful Garden Travel Spiral Activity Toy
Mamas & Papas Activity Toys Grateful Garden Travel Spiral Activity Toy
Grateful Garden Multi Linkie Bee Teething Toy
Mamas & Papas Activity Toys Grateful Garden Multi Linkie Bee Teething Toy
Grateful Garden Interactive Activity Book
Mamas & Papas Activity Toys Grateful Garden Interactive Activity Book
Grateful Garden Flower Grabber Ring Rattle Toy
Mamas & Papas Activity Toys Grateful Garden Flower Grabber Ring Rattle Toy
Playmat & Gym - Dream Upon a Cloud
Mamas & Papas Playmats & Gyms Playmat & Gym - Dream Upon a Cloud
My First Playmat & Gym - Grey/Cream
Mamas & Papas Playmats & Gyms My First Playmat & Gym - Grey/Cream
Playmat & Gym - Wish Upon A Cloud
Mamas & Papas Playmats & Gyms Playmat & Gym - Wish Upon A Cloud
Playmat & Gym - Welcome to the World Bunny
Mamas & Papas Playmats & Gyms Playmat & Gym - Welcome to the World Bunny
Welcome to the World Duckling Tummy Time Duck
Mamas & Papas Tummy Time Welcome to the World Duckling Tummy Time Duck
Tummy Time Roll - Dream Upon a Cloud
Mamas & Papas Activity Toys Tummy Time Roll - Dream Upon a Cloud
Tummy Time Roll - Welcome to the World Elephant/Grey
Mamas & Papas Activity Toys Tummy Time Roll - Welcome to the World Elephant/Grey
Tummy Time Roll - Welcome to the World Pink
Mamas & Papas Activity Toys Tummy Time Roll - Welcome to the World Pink
Sit & Play Interactive Floor Seat - Welcome to the World Bunny
Mamas & Papas Activity Toys Welcome to the World Sit & Play Bunny Interactive Seat - Pink
Sit & Play Baby Floor Seat - Wish Upon A Cloud
Mamas & Papas Activity Toys Sit & Play Baby Floor Seat - Wish Upon A Cloud
Sit & Play Baby Floor Seat - Welcome to the World Duckling
Mamas & Papas Baby Seating Sit & Play Baby Floor Seat - Welcome to the World Duckling
Sit & Play Baby Floor Seat - Welcome to the World Elephant
Mamas & Papas Activity Toys Sit & Play Baby Floor Seat - Welcome to the World Elephant
Soft Toy - Lamb Chime
Mamas & Papas Soft Toys Soft Toy - Lamb Chime
Welcome to the World Duckling Beanie Soft Toy
Mamas & Papas Soft Toys Welcome to the World Duckling Beanie Soft Toy
Welcome to the World Soft Toy - Geoffrey Giraffe
Mamas & Papas Soft Toys Welcome to the World Soft Toy - Geoffrey Giraffe
Soft Toy – Welcome to the World Duckling
Mamas & Papas Soft Toys Soft Toy – Welcome to the World Duckling
Globber Explorer Trike 4 in 1 – Royal Blue
Globber Outdoor Play Globber Explorer Trike 4 in 1 – Royal Blue
Globber Learning Bike - Pastel Blue
Plum Play Globber Learning Bike - Pastel Blue
Globber Explorer Trike Foldable 4 in 1 - Taupe
Globber Outdoor Play Globber Explorer Trike Foldable 4 in 1 - Taupe
Globber Explorer Foldable 4-in-1 Trike - Pastel Pink
Plum Play Globber Explorer Foldable 4-in-1 Trike - Pastel Pink
Playmat Bundle (3 Pieces) - Welcome to the World Elephant
Mamas & Papas Welcome to the World Elephant Playmat Bundle - Grey
Playmat Bundle (3 pieces) - Welcome to the World Bunny/Pink
Mamas & Papas Welcome to the World 3 Piece Bunny Playmat Bundle - Pink
Welcome to the World Duckling Spiral Activity Toy
Mamas & Papas Activity Toys Welcome to the World Duckling Spiral Activity Toy
Wildly Adventures Educational Toy - Jangly Lion
Mamas & Papas Activity Toys Wildly Adventures Educational Toy - Jangly Lion
Welcome to the World Spiral Activity Toy
Mamas & Papas Activity Toys Welcome to the World Spiral Activity Toy
Mychild® Animal Kingdom Jumpabout
Kooltrade Activity Toys Mychild® Animal Kingdom Jumpabout
Wildly Adventures Educational Teething Toy - Linkie Pineapple
Mamas & Papas Activity Toys Wildly Adventures Educational Teething Toy - Linkie Pineapple
Welcome to the World Safari Linkie Soft Toy
Mamas & Papas Activity Toys Welcome to the World Safari Linkie Soft Toy
Welcome to the World Duckling Linkie Toy
Mamas & Papas Activity Toys Welcome to the World Duckling Linkie Toy
Taf Toys - Savannah Adventures Tummy Time Book
Taf Toys Taf Toys - Savannah Adventures Tummy Time Book
Educational Toy - Mermaid
Mamas & Papas Activity Toys Educational Toy - Mermaid
Folding Activity Cube
Mamas & Papas Activity Toys Folding Activity Cube
Globber Junior Foldable Lights Eco - Berry
Globber Globber Junior Foldable Lights Eco - Berry
Globber Explorer Trike Foldable 4 in 1 - Black
Globber Outdoor Play Globber Explorer Trike Foldable 4 in 1 - Black
Globber Explorer Trike 4 in 1 - Mint
Globber Outdoor Play Globber Explorer Trike 4 in 1 - Mint
Globber Junior Foldable Lights Eco - Blueberry
Globber Globber Junior Foldable Lights Eco - Blueberry
Globber Go Up Foldable Lights Scooter - Mint
Plum Play Outdoor Play Globber Go Up Foldable Lights Scooter - Mint
Activity Linkie Toy - Fruit
Mamas & Papas Activity Toys Activity Linkie Toy - Fruit
Wrist Rattles - Hippo/Ladybird (2 Pack)
Mamas & Papas Activity Toys Wrist Rattles - Hippo/Ladybird  (2 Pack)
Wrist Rattles - Lion/Lemon (2 Pack)
Mamas & Papas Activity Toys Wrist Rattles - Lion/Lemon  (2 Pack)
Activity Toy - Edie Elephant
Mamas & Papas Activity Toys Activity Toy - Edie Elephant
Mini Activity Cube
Mamas & Papas Activity Toys Mini Activity Cube
Activity Toy - Henry Hippo
Mamas & Papas Activity Toys Activity Toy - Henry Hippo
Travel Spiral Toy
Mamas & Papas Activity Toys Travel Spiral Toy
Mini Rattle - Lenny Lion
Mamas & Papas Activity Toys Mini Rattle - Lenny Lion
Mini Rattle - Henry Hippo
Mamas & Papas Activity Toys Mini Rattle - Henry Hippo
Mini Rattle - Edie Elephant
Mamas & Papas Activity Toys Mini Rattle - Edie Elephant
Activity Toy Beanie - Lenny Lion
Mamas & Papas Activity Toys Activity Toy Beanie - Lenny Lion
Activity Toy Beanie - Edie Elephant
Mamas & Papas Activity Toys Activity Toy Beanie - Edie Elephant
Activity Triangle
Mamas & Papas Activity Toys Activity Triangle
VTech My Everyday Gadgets
VTech VTech My Everyday Gadgets
VTech Animal Discoveries Ball
VTech VTech Animal Discoveries Ball
Rocking Horse – Ditsy Floral
Mamas & Papas Rocking Animals Rocking Horse – Ditsy Floral
Rocking Horse - Mocha Star
Mamas & Papas Rocking Animals Rocking Horse - Mocha
Playmat & Gym - Welcome to the World Duckling
Mamas & Papas Playmats & Gyms Playmat & Gym - Welcome to the World Duckling
Baby Einstein Magic Touch Mini Piano
Baby Einstein Activity Toys Baby Einstein Magic Touch Mini Piano

Toys & Gifts FAQs

What should I buy as a Christening gift?

If you're looking for the perfect Christening gift, you might want to consider getting them a special keepsake that they'll keep for years. From a soft cuddly toy to an adorable baby picture frame, our range of gifts are made to last a lifetime, and we can even create personalised Christening gifts for an extra special touch. And if you want to take the fuss out of finding the perfect baby gift, our gift boxes are the perfect solution.

How can I encourage learning in play?

In those early months and years you'll want to nurture your little one's curiosity and help them grow and learn in an enjoyable way. Make learning fun with activity and educational baby toys, from tummy time rolls and playmats for encouraging rolling, sitting and moving, to teething toys and baby rattles to stimulate their senses. It's also never too early to introduce story books and cuddly toys to help them to develop communication, emotions and socialisation skills. Read our blog post on how to make learning fun here.

What milestones should I look out for?

Your baby's firsts are amazing to watch. But from their first smile to their first words, every baby is different - so it's important that you don't compare your baby's milestones to other children's. However, it can be helpful to know when you can expect to see them reach their first milestones, so if your little one needs a helping hand along the way, you can encourage their development.

Generally, the first month will see your little one responding to sound, making eye contact and lifting their head. Some babies might start smiling at this age, or have the ability to follow objects around the room with their eyes.

In the second month, your baby may be able to make cooing sounds, follow objects and hold their head up for short periods. Some babies at this age can recognise voices and smile responsively.

At three months old, most babies can hold their head steady and recognise faces, some babies start to laugh and may be able to bring their hands together.

In the fourth month, most babies can bear weight on their legs and coo. Some babies can reach out and grasp objects and might start to cut their first tooth.

At five months, many babies can roll over from their tummy to their back and often play with their own feet and hands. Some babies may sit for a short while without support.

In their sixth month in the world, most babies can imitate sounds and are ready for solid foods. Some babies may start crawling or recognising their own name.

What are the benefits of a baby playmat?

Baby playmats are perfect to help with your child's development, and are a fun way to stimulate your baby’s senses and encourage them to reach for objects. Playmats are often used by parents wanting to keep their children safe whilst they're learning to roll and develop. Typically, playmats are brightly coloured, so they also help to stimulate their senses. The main benefits of letting your little one play on an activity mat are to improve hand eye coordination and fine motor skills, stimulate senses and to give them an interesting addition to their daily routine. Discover how to encourage learning through play here.

Can I personalise my baby gift?

We've got an adorable range of baby gifts, including personalised presents for a variety of occasions. Whether you're looking for a personalised birthday gift or the perfect keepsake for a Christening or other special occasion, discover our entire collection of personalised baby gifts here.

What can I give a new parent?

Buying for new parents can be an intimidating challenge, but it doesn't have to be. You don't have to spend a fortune, or think of something original to get something new parents will really love. Remember that new parents, particularly first-time mothers and fathers, are often worn out and just looking for some support, so buying new parent presents that helps with day-to-day life is one of the best ways to brighten up their lives. Getting new parents care packages, or premade hampers can put a smile on any new parents face, and you don't have to worry about making it up yourself.

Which are the best toys for a new baby?

Newborn gifts are great at helping to spread some love, whether you're looking for something unique for your own new baby or you're shopping for relatives and friends. From books to soft toys, lots of new baby gifts can be cherished forever. There are a host of toys and gifts available for newborn, but the most popular by far continue to be cuddly soft toys, teethers and comforters. This selection of newborn toys have stood the test of time, and can be given all year round. There are lots of innovative new baby gifts and toys but, a cuddly soft toy is sure to bring years of fun.