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Baby Toys & Gifts

Playmats, Books & Soft Toys

Celebrate every special moment with our collection of baby toys and gifts, perfect for newborns, birthdays and Christenings. From classic rocking horses and cuddly bedtime companions to baby bouncers and thoughtful keepsakes, there’s something for every milestone. Explore a delightful range of playmats, books and soft toys that encourage play and comfort. Whether you're buying for a baby boy or girl, our charming selection is designed to entertain, soothe and bring joy to little ones and their families alike.

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MyChild My Lovely World 3-in-1 Activity Centre
Kooltrade MyChild My Lovely World 3-in-1 Activity Centre
Educational Toy - Mermaid
Mamas & Papas Activity Toys Educational Toy - Mermaid
Grabber Educational Toy - Lion
Mamas & Papas Activity Toys Grabber Educational Toy - Lion
Universal Play Tray
Mamas & Papas Activity Toys Universal Play Tray
Welcome to the World Chime Duck Travel Toy - Grey
Mamas & Papas Activity Toys Welcome to the World Chime Duck Travel Toy - Grey
Educational Chime Toy - Eddie Elephant
Mamas & Papas Activity Toys Educational Chime Toy - Eddie Elephant
Wildly Adventures Educational Teething Toy - Linkie Pineapple
Mamas & Papas Activity Toys Wildly Adventures Educational Teething Toy - Linkie Pineapple
Soft Toy - Bunny
Mamas & Papas Soft Toys Soft Toy - Bunny
Teddy Bear Soft Toy
Mamas & Papas Soft Toys Soft Toy - Teddy Bear
Soft Toy - Small Beanie Bunny
Mamas & Papas Soft Toys Soft Toy - Small Bunny Beanie
Soft Toy - Larry Lamb
Mamas & Papas Soft Toys Soft Toy - Larry Lamb
Hello World! Baby Book
House of Marbles Books Hello World! Baby Book
When I Became Your Grandad Book
House of Marbles When I Became Your Grandad Book
My Mummy & Me Baby Memory Book
House of Marbles Books My Mummy & Me Baby Memory Book
LeapFrog Scout's Ring & Record Toy Phone
Leapfrog LeapFrog Scout’s Ring & Record Phone
Dear Zoo Board Book
House of Marbles Dear Zoo Board Book
When I Became Your Sister Book
House of Marbles When I Became Your Sister Book
Where's Mr Duck -Book
House of Marbles Books Where's Mr Duck - Buggy Book
Number Train Board Book
House of Marbles Books Number Train Board Book
Hello You! Baby Book
House of Marbles Books Hello You! Baby Book
Everybody's Welcome Book
House of Marbles Books Everybody's Welcome Book
No More Nappies Book
House of Marbles No More Nappies Book
Alphabet Street Book
House of Marbles Alphabet Street Book
My 1st Christmas Eve Gift Box, Bodysuit & Socks Bundle
Mamas & Papas Gift Boxes Christmas Outfit Gift Box
Floral Bedtime - Gift Box
Mamas & Papas Gift Boxes Floral Bedtime Giftbox - With Floral Pyjamas & Daisy Dressing Gown.
0-3m Celestial Print All In One & Grey Bunny Comforter Gift Box
Mamas & Papas Gift Boxes 0-3m Celestial Print All In One & Grey Bunny Comforter Gift Box
Babyplay Croc and Mini Activity Cube - Medium Gift Box
Mamas & Papas Gift Boxes Babyplay - Croc and Mini Activity Cube Gift Box
MyChild 4-in-1 Roundabout 4-in-1 Activity Walker
Kooltrade MyChild 4-in-1 Roundabout 4-in-1 Activity Walker
Tiny Love 5-in-1 Here I Grow Activity Center
Tiny Love Activity Toys Tiny Love 5-in-1 Here I Grow Activity Center
Leapfrog Nest & Count Turtle Tower™
Leapfrog Activity Toys Leapfrog Nest & Count Turtle Tower™
VTech First Steps® Baby Walker
VTech Activity Toys VTech First Steps® Baby Walker
Mychild® Animal Kingdom Jumpabout
Kooltrade Activity Toys Mychild® Animal Kingdom Jumpabout
Maxi-Cosi Toucan 3-in-1 Learning Tower
Maxi Cosi Activity Toys Maxi-Cosi Toucan 3-in-1 Learning Tower
Welcome to the World Large Soft Toy - Monty Monkey
Mamas & Papas Soft Toys Welcome to the World Large Soft Toy - Monty Monkey
Soft Toy - Small Beanie Monty Monkey
Mamas & Papas Soft Toys Soft Toy - Monty Monkey
Soft Toy - Lamb Chime
Mamas & Papas Soft Toys Soft Toy - Lamb Chime
Welcome to the World Small Beanie Toy - Giraffe
Mamas & Papas Soft Toys Welcome to the World Small Beanie Toy - Giraffe
Your Life on Earth Book
House of Marbles Books Your Life on Earth Book
Santa’s Big Day Chunky Finger Puppet Book
House of Marbles Books Santa’s Big Day Chunky Finger Puppet Book
When I Became Your Brother Book
House of Marbles When I Became Your Brother Book
My Daddy & Me Baby Memory Book
House of Marbles Books My Daddy & Me Baby Memory Book
Who's in the Water Bath Book
House of Marbles Books Who's in the Water Bath Book
You’re My Little Baby Boo Board Book
House of Marbles Books You’re My Little Baby Boo Board Book
I Love You Little One Milestone Book
House of Marbles Books I Love You Little One Milestone Book
Guess How Much I Love You - Little Books Library
House of Marbles Books Guess how much I love you - Little Library - Book
The Snail & The Whale Hardback Baby Book
House of Marbles Books The Snail & The Whale Hardback Baby Book
The Gruffalo Board Baby Book
House of Marbles Books The Gruffalo Board Baby Book
Friendly Little Snowman Chunky Book
House of Marbles Books Friendly Little Snowman Chunky Book
Where’s Santa Claus? Buggy Book
House of Marbles Books Where’s Santa Claus? Buggy Book
0-3m Born In 2026 All In One & Beanie Bunny Small Gift Box
Mamas & Papas Gift Boxes 0-3m Born In 2026 All In One & Beanie Bunny Small Gift Box
0-3m Bunny All In One & Bunny Soft Toy Gift Box
Mamas & Papas Gift Boxes 0-3m Bunny All In One & Bunny Soft Toy Gift Box
Welcome to the World Soft Toy - Lamb Beanie
Mamas & Papas Soft Toys Welcome to the World Soft Toy - Lamb Beanie
Welcome to the World Small Beanie Soft Toy - Archie Elephant
Mamas & Papas Welcome to the World Small Beanie Soft Toy - Archie Elephant
Welcome to the World Soft Toy - Geoffrey Giraffe
Mamas & Papas Soft Toys Welcome to the World Soft Toy - Geoffrey Giraffe
Welcome to the World Soft Toy - Archie Elephant
Mamas & Papas Soft Toys Welcome to the World Soft Toy - Archie Elephant
0-3 m Kite Print All In One & Small Beanie Bunny Gift Box
Mamas & Papas Gift Boxes 0-3 m Kite Print All In One & Small Beanie Bunny Gift Box
0-3m Embroidered Teddy Bear Romper Baby Gift Box - Medium
Mamas & Papas Gift Boxes Embroidered Teddy Bear Romper Baby Gift Box - Medium
Welcome to the World Baby Comforter - Archie Elephant
Mamas & Papas Soft Toys Welcome to the World Baby Comforter - Archie Elephant
Mini Adventures Soft Toy - Dinosaur
Mamas & Papas Soft Toys Mini Adventures Soft Toy - Dinosaur
Welcome to the World Soft Toy - Ziggy Zebra
Mamas & Papas Soft Toys Welcome to the World Soft Toy - Ziggy Zebra

Toys & Gifts FAQs

What should I buy as a Christening gift?

If you're looking for the perfect Christening gift, you might want to consider getting them a special keepsake that they'll keep for years. From a soft cuddly toy to an adorable baby picture frame, our range of gifts are made to last a lifetime, and we can even create personalised Christening gifts for an extra special touch. And if you want to take the fuss out of finding the perfect baby gift, our gift boxes are the perfect solution.

How can I encourage learning in play?

In those early months and years you'll want to nurture your little one's curiosity and help them grow and learn in an enjoyable way. Make learning fun with activity and educational baby toys, from tummy time rolls and playmats for encouraging rolling, sitting and moving, to teething toys and baby rattles to stimulate their senses. It's also never too early to introduce story books and cuddly toys to help them to develop communication, emotions and socialisation skills. Read our blog post on how to make learning fun here.

What milestones should I look out for?

Your baby's firsts are amazing to watch. But from their first smile to their first words, every baby is different - so it's important that you don't compare your baby's milestones to other children's. However, it can be helpful to know when you can expect to see them reach their first milestones, so if your little one needs a helping hand along the way, you can encourage their development.

Generally, the first month will see your little one responding to sound, making eye contact and lifting their head. Some babies might start smiling at this age, or have the ability to follow objects around the room with their eyes.

In the second month, your baby may be able to make cooing sounds, follow objects and hold their head up for short periods. Some babies at this age can recognise voices and smile responsively.

At three months old, most babies can hold their head steady and recognise faces, some babies start to laugh and may be able to bring their hands together.

In the fourth month, most babies can bear weight on their legs and coo. Some babies can reach out and grasp objects and might start to cut their first tooth.

At five months, many babies can roll over from their tummy to their back and often play with their own feet and hands. Some babies may sit for a short while without support.

In their sixth month in the world, most babies can imitate sounds and are ready for solid foods. Some babies may start crawling or recognising their own name.

What are the benefits of a baby playmat?

Baby playmats are perfect to help with your child's development, and are a fun way to stimulate your baby’s senses and encourage them to reach for objects. Playmats are often used by parents wanting to keep their children safe whilst they're learning to roll and develop. Typically, playmats are brightly coloured, so they also help to stimulate their senses. The main benefits of letting your little one play on an activity mat are to improve hand eye coordination and fine motor skills, stimulate senses and to give them an interesting addition to their daily routine. Discover how to encourage learning through play here.

Can I personalise my baby gift?

We've got an adorable range of baby gifts, including personalised presents for a variety of occasions. Whether you're looking for a personalised birthday gift or the perfect keepsake for a Christening or other special occasion, discover our entire collection of personalised baby gifts here.

What can I give a new parent?

Buying for new parents can be an intimidating challenge, but it doesn't have to be. You don't have to spend a fortune, or think of something original to get something new parents will really love. Remember that new parents, particularly first-time mothers and fathers, are often worn out and just looking for some support, so buying new parent presents that helps with day-to-day life is one of the best ways to brighten up their lives. Getting new parents care packages, or premade hampers can put a smile on any new parents face, and you don't have to worry about making it up yourself.

Which are the best toys for a new baby?

Newborn gifts are great at helping to spread some love, whether you're looking for something unique for your own new baby or you're shopping for relatives and friends. From books to soft toys, lots of new baby gifts can be cherished forever. There are a host of toys and gifts available for newborn, but the most popular by far continue to be cuddly soft toys, teethers and comforters. This selection of newborn toys have stood the test of time, and can be given all year round. There are lots of innovative new baby gifts and toys but, a cuddly soft toy is sure to bring years of fun.

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