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Baby Toys & Gifts

Playmats, Books & Soft Toys

Celebrate every special moment with our collection of baby toys and gifts, perfect for newborns, birthdays and Christenings. From classic rocking horses and cuddly bedtime companions to baby bouncers and thoughtful keepsakes, there’s something for every milestone. Explore a delightful range of playmats, books and soft toys that encourage play and comfort. Whether you're buying for a baby boy or girl, our charming selection is designed to entertain, soothe and bring joy to little ones and their families alike.

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Welcome to the World Chime Duck Travel Toy - Pink
Mamas & Papas Activity Toys Welcome to the World Chime Duck Travel Toy - Pink
Activity Toy - Henry Hippo
Mamas & Papas Activity Toys Activity Toy - Henry Hippo
Mini Rattle - Henry Hippo
Mamas & Papas Activity Toys Mini Rattle - Henry Hippo
Activity Toy Beanie - Lenny Lion
Mamas & Papas Activity Toys Activity Toy Beanie - Lenny Lion
Playmat & Gym - Dream Upon a Cloud
Mamas & Papas Playmats & Gyms Playmat & Gym - Dream Upon a Cloud
Playmat & Gym - Wish Upon A Cloud
Mamas & Papas Playmats & Gyms Playmat & Gym - Wish Upon A Cloud
Tummy Time Snugglerug - Welcome to the World Elephant
Mamas & Papas Tummy Time Snugglerug - Elephant & Baby
Soft Toy – Welcome to the World Duckling
Mamas & Papas Soft Toys Soft Toy – Welcome to the World Duckling
Welcome to the World Duckling Beanie Soft Toy
Mamas & Papas Soft Toys Welcome to the World Duckling Beanie Soft Toy
Soft Toy - Pink Bunny
Mamas & Papas Soft Toys Soft Toy - Pink Bunny
Soft Toy - Bunny
Mamas & Papas Soft Toys Soft Toy - Bunny
Sassy Rings Around Tray Toy
Sassy Activity Toys Sassy Rings Around Tray Toy
Jellystone Designs Baby Calm Down Bottle - Bubblegum Pink
Jellystone Activity Toys Jellystone Designs Baby Calm Down Bottle - Bubblegum Pink
Jellystone Designs Sensory Ball – Soft Blue
Jellystone Activity Toys Jellystone Designs Sensory Ball – Soft Blue
Jellystone Designs Baby Calm Down Bottle - Soft Blue
Jellystone Activity Toys Jellystone Designs Baby Calm Down Bottle - Soft Blue
Jellystone Designs Sensory Ball – Bubblegum
Jellystone Activity Toys Jellystone Designs Sensory Ball – Bubblegum
Welcome to the World Duckling Linkie Toy
Mamas & Papas Activity Toys Welcome to the World Duckling Linkie Toy
Welcome to the World Duckling Spiral Activity Toy
Mamas & Papas Activity Toys Welcome to the World Duckling Spiral Activity Toy
Classic World Rainmaker Wooden Musical Toy - Blue
Classic World Eco Friendly & Wooden Toys Classic World Rainmaker Musical Toy - Blue
The Wonderful Things You Will Be - Book
House of Marbles Books The Wonderful Things You Will Be - Book
When I Became Your Daddy Book
House of Marbles Books When I Became Your Daddy Book
Read to your Baby Everyday - Book
House of Marbles Books Read to your Baby Everyday - Book
Who's in the Water Bath Book
House of Marbles Books Who's in the Water Bath Book
Wheres's Spot? Book
Rainbow Designs Books Rainbow Designs Wheres's Spot? Book
Leapfrog Channel Fun Learning Toy Remote
Leapfrog Activity Toys Leapfrog Channel Fun Learning Remote™
Hickory Dickory Dock Chunky Book
House of Marbles Hickory Dickory Dock Chunky Book
When I Became Your Granny Book
House of Marbles When I Became Your Granny Book
Moover Essential Flatpacked Pram - Green
Moover Eco Friendly & Wooden Toys Moover Essential Flatpacked Pram - Green
Moover Bike (4-Wheel) - Pink
Moover Ride on Toy Moover Bike (4-Wheel) - Pink
Jellystone Designs Over the Rainbow Stacking Toy - Pastel
Jellystone Activity Toys Jellystone Designs Over the Rainbow – Pastel
Jellystone Designs Rainbow Stackers & Teether – Pastel
Jellystone Teethers Jellystone Designs Rainbow Stackers & Teether – Pastel
Baby Einstein Magic Touch Toy Drums
Baby Einstein Activity Toys Baby Einstein Magic Touch Drums
VTech Beep Beep Baby Driver Toy
VTech VTech Beep Beep Baby Driver Toy
VTech Animal Rhymes Storytime Interactive Book
VTech VTech Animal Rhymes Storytime Interactive Book
Where's Mrs Ladybird - Book
House of Marbles Books Where's Mrs Ladybird - Book
Mary Had a Little Lamb Baby Book
House of Marbles Books Mary Had a Little Lamb Baby Book
The Gruffalos Child Book
House of Marbles Books The Gruffalos Child Book
Where's Mr Duck -Book
House of Marbles Books Where's Mr Duck - Buggy Book
Sophie The Giraffe Toy with Two Teething Rings
1 Two Kids Ltd Teethers Educational  Teething Toy - Sophie The Giraffe
Sassy Rainbow Star Silicone Teether
Sassy Sassy Rainbow Star Silicone Teether
Sophie the Giraffe Multi-Textured Teether
Sophie The Giraffe Teethers Sophie the Giraffe Multi Textured Teether
Sassy Light-Up Rainbow Reel Spinning Developmental Tray Toy
Sassy Sassy Light-Up Rainbow Reel Spinning Developmental Tray Toy - 6+ Months
Sassy Fishy Fascination Station Spinning Toy
Sassy Highchair Toys Sassy Fishy Fascination Station
Happy Cloud Playmat Bundle
Mamas & Papas Playmats & Gyms Happy Cloud Playmat Bundle
Bedtime Dinosaur Gift Box
Mamas & Papas Gift Boxes Bedtime Dinosaur Giftbox
Floral Bedtime - Gift Box
Mamas & Papas Gift Boxes Floral Bedtime Giftbox - With Floral Pyjamas & Daisy Dressing Gown.
Mychild® Roundabout 4-in-1 Activity Walker, Pink Neutral
Kooltrade Walker Mychild® Roundabout 4-in-1 Activity Walker, Pink Neutral
Activity Toy - Bella Doll
Mamas & Papas Activity Toys Activity Toy - Bella Doll
Mychild® Grow With Me Activity Table
Kooltrade Walker Mychild® Grow With Me Activity Table
MyChild My Lovely World 3-in-1 Activity Centre
Kooltrade MyChild My Lovely World 3-in-1 Activity Centre
Educational Toy - Mermaid
Mamas & Papas Activity Toys Educational Toy - Mermaid
Grabber Educational Toy - Lion
Mamas & Papas Activity Toys Grabber Educational Toy - Lion
Universal Play Tray
Mamas & Papas Activity Toys Universal Play Tray
Welcome to the World Chime Duck Travel Toy - Grey
Mamas & Papas Activity Toys Welcome to the World Chime Duck Travel Toy - Grey
Educational Chime Toy - Eddie Elephant
Mamas & Papas Activity Toys Educational Chime Toy - Eddie Elephant
Wildly Adventures Educational Teething Toy - Linkie Pineapple
Mamas & Papas Activity Toys Wildly Adventures Educational Teething Toy - Linkie Pineapple
Teddy Bear Soft Toy
Mamas & Papas Soft Toys Soft Toy - Teddy Bear
Soft Toy - Small Beanie Bunny
Mamas & Papas Soft Toys Soft Toy - Small Bunny Beanie
Soft Toy - Larry Lamb
Mamas & Papas Soft Toys Soft Toy - Larry Lamb
Welcome to the World Large Soft Toy - Monty Monkey
Mamas & Papas Soft Toys Welcome to the World Large Soft Toy - Monty Monkey

Toys & Gifts FAQs

What should I buy as a Christening gift?

If you're looking for the perfect Christening gift, you might want to consider getting them a special keepsake that they'll keep for years. From a soft cuddly toy to an adorable baby picture frame, our range of gifts are made to last a lifetime, and we can even create personalised Christening gifts for an extra special touch. And if you want to take the fuss out of finding the perfect baby gift, our gift boxes are the perfect solution.

How can I encourage learning in play?

In those early months and years you'll want to nurture your little one's curiosity and help them grow and learn in an enjoyable way. Make learning fun with activity and educational baby toys, from tummy time rolls and playmats for encouraging rolling, sitting and moving, to teething toys and baby rattles to stimulate their senses. It's also never too early to introduce story books and cuddly toys to help them to develop communication, emotions and socialisation skills. Read our blog post on how to make learning fun here.

What milestones should I look out for?

Your baby's firsts are amazing to watch. But from their first smile to their first words, every baby is different - so it's important that you don't compare your baby's milestones to other children's. However, it can be helpful to know when you can expect to see them reach their first milestones, so if your little one needs a helping hand along the way, you can encourage their development.

Generally, the first month will see your little one responding to sound, making eye contact and lifting their head. Some babies might start smiling at this age, or have the ability to follow objects around the room with their eyes.

In the second month, your baby may be able to make cooing sounds, follow objects and hold their head up for short periods. Some babies at this age can recognise voices and smile responsively.

At three months old, most babies can hold their head steady and recognise faces, some babies start to laugh and may be able to bring their hands together.

In the fourth month, most babies can bear weight on their legs and coo. Some babies can reach out and grasp objects and might start to cut their first tooth.

At five months, many babies can roll over from their tummy to their back and often play with their own feet and hands. Some babies may sit for a short while without support.

In their sixth month in the world, most babies can imitate sounds and are ready for solid foods. Some babies may start crawling or recognising their own name.

What are the benefits of a baby playmat?

Baby playmats are perfect to help with your child's development, and are a fun way to stimulate your baby’s senses and encourage them to reach for objects. Playmats are often used by parents wanting to keep their children safe whilst they're learning to roll and develop. Typically, playmats are brightly coloured, so they also help to stimulate their senses. The main benefits of letting your little one play on an activity mat are to improve hand eye coordination and fine motor skills, stimulate senses and to give them an interesting addition to their daily routine. Discover how to encourage learning through play here.

Can I personalise my baby gift?

We've got an adorable range of baby gifts, including personalised presents for a variety of occasions. Whether you're looking for a personalised birthday gift or the perfect keepsake for a Christening or other special occasion, discover our entire collection of personalised baby gifts here.

What can I give a new parent?

Buying for new parents can be an intimidating challenge, but it doesn't have to be. You don't have to spend a fortune, or think of something original to get something new parents will really love. Remember that new parents, particularly first-time mothers and fathers, are often worn out and just looking for some support, so buying new parent presents that helps with day-to-day life is one of the best ways to brighten up their lives. Getting new parents care packages, or premade hampers can put a smile on any new parents face, and you don't have to worry about making it up yourself.

Which are the best toys for a new baby?

Newborn gifts are great at helping to spread some love, whether you're looking for something unique for your own new baby or you're shopping for relatives and friends. From books to soft toys, lots of new baby gifts can be cherished forever. There are a host of toys and gifts available for newborn, but the most popular by far continue to be cuddly soft toys, teethers and comforters. This selection of newborn toys have stood the test of time, and can be given all year round. There are lots of innovative new baby gifts and toys but, a cuddly soft toy is sure to bring years of fun.

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