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Terms and Conditions

How does it work?

Mamas & Papas (Digital) Limited (“Mamas & Papas”) works with Amplience to redisplay any image you post on sites such as Facebook, Instagram and Twitter (“Social Media”) which uses the #mamasandpapas tag. Before Mamas & Papas will share your post, all images are reviewed by moderators at Mamas & Papas for approval, then, if we love your post, we will display it on the Mamas & Papas UK website and / or Mamas & Papas UK Social Media to help other visitors see how you or your little ones are wearing and using our latest products, and by clicking on your post, visitors will be able to shop the look.

Things Mamas & Papas need you to know before you post an image:

By posting an image and using the #mamasandpapas, you confirm that you own the copyright in the post and you are granting Mamas & Papas and its parent company and / or related entities the perpetual right to use your image, name, likeness or any other hashtags which relate to Mamas & Papas on a royalty free, non-exclusive basis for any marketing, advertising and promotional purposes on the Mamas & Papas UK website and / or Mamas & Papas UK Social Media. You confirm and acknowledge that:

  • You shall be fully responsible for the content of all imaged posted;
  • Any images posted using a hashtag which is related to Mamas & Papas shall, if used, be available to anyone with access to our UK website and Social Media sites;
  • Mamas & Papas shall have the sole discretion to choose the images it wishes to use and shall not be obliged to use any image posted which uses a hashtag related to Mamas & Papas;
  • Mamas & Papas does not permit the posting of images which contain personal or confidential information about you or anyone else who appears in the post. Personal information includes, but is not limited to, mobile or telephone numbers or home addresses. If you think a post includes confidential or personal information, please do not post it;
  • Mamas & Papas will not accept posts which it deems to advertise commercial businesses or services, nor will Mamas & Papas accept posts which are posted on behalf of an individual which is using the post to promote an organisation which it has a professional connection with.

  • Please do not post images which you do not have the requisite consent to post, for example, please do not post images of a child or children unless you are the parent and / or you have the consent of the child or children’s parents or legal guardians before posting.

    Please also do not post images which:

  • Attack or intimidate another person;
  • Invade the privacy of other people;
  • Contain content which may be discriminatory or cause offence on the grounds of a person’s protected characteristic (including, but not limited to, their sex, sexual orientation, marital status, race, ethnicity, religious belief, age or disability);
  • Contain content or a link to content which is unlawful, defamatory, offensive, abusive, threatening, harassing or knowingly incorrect.
  • What if I don't want you to use my post?

    If you don't want Mamas & Papas to use your image, or you change your mind after we have posted it, please email [email protected] and we promise we'll remove your image from the Mamas & Papas website or relevant Social Media account within two (2) working days of receipt of your email.

    I posted on Social Media and used the #Mamasandpapas but I can't see my post on the Mamas & Papas site or Social Media page?

    Unfortunately we can't use every image posted on Social Media, we also can't use images and/or videos we deem to be offensive or inappropriate. Further if the image is of a product that isn't available in the current catalogue then as we won't be able to match it up to a product available on the Mamas & Papas website, we may not post the image.

    If I delete an image from my Social Media account or change my settings to be private, will the image be removed from the Mamas & Papas site or Social Media page?

    No, Mamas & Papas cannot know if you change your preferences on any of your Social Media therefore any such changes to the post itself or your account privacy settings will not remove the image from our page. However, if you do want the image to be removed, simply use the relevant 'report it' button or email the moderators at [email protected] who will ensure the image is removed within two (2) working days of receipt of your email.

    Can I make a complaint / report a post?

    If you spot something that you think isn't in keeping with Mamas & Papas standards, please report it to us using the relevant 'report it' button or by emailing [email protected] We keep all reports completely confidential.
    If you would like to make a complaint about a post, for example if you think it is in breach of these terms and conditions, please contact [email protected] If you are not the owner of the post which you are seeking to report then we will take your feedback into consideration but, if the post complies with these terms and conditions, Mamas & Papas shall have sole discretion in deciding if the post is removed.

    My post has been removed from the Mamas & Papas site and/or Social Media page, why?

    Mamas & Papas reserves the right to remove any post for any reason whatsoever in our sole discretion. Mamas & Papas also reserves the right to remove any and all posts by you if you persistently do not comply with these terms and conditions. If Mamas & Papas receives a complaint about your post, Mamas & Papas in its sole discretion may decide whether to remove the post from its UK website and/or Social Media, without requirement, responsibility or obligation to notify you. Further, if a complaint has been received about your post, Mamas & Papas reserves the right to refuse to publish any futures posts from you which feature the Mamas & Papas hashtag.

    Please respect others when posting photographs and treat others as you would expect to be treated.

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