By Ayesha Hakim-Rahman
Every child loves toys. It’s just a given. But, as anyone who’s ever bought a toy for a little one can attest, you can’t help but worry they’re not going to love it. Thankfully, our new range of Always Love You toys and gifts are proving very popular, especially with, Parent Approved Panellist, Ayesha and little Inayah.
What I adored is that there is a story book behind the characters, telling the tale of friends finding each other. Being able to bring each character to life through the soft toys added a real emotional connection for little Inayah, who’s almost two years old. She was able to easily identify the characters in the book and really connected with the story. I appreciated the book’s understated look with beautiful illustrations.
The story book is written in such a way, that the strong emphasis on words such as ‘love’, ‘friends’ and ‘cuddles’ meant not only was I reading the words with meaning to Inayah, but she also likes to cosy up with all her soft toys and while being read to!
The soft toys themselves are simply stunning. The outstanding quality goes without saying for Mamas & Papas products, but the seriously soft touch means they make such perfect little companions. My only regret is not buying them for her earlier, as I’d loved to have read this story to her when she was a baby and see her grow with the characters.
The beautiful Ellery Elephant ceramic nightlight is the perfect final touch. It is so classy and fits perfectly with our grey/pink nursery theme. Having ‘I love you’ shine through makes our nighttime stories even more special.
We're delighted that Ayesha and Inayah have both fallen in love with our Always Love You range. And it certainly seems like Inayah has a friend for every occasion.
With a story book tying the whole collection together and being a great excuse for cuddles and story time, our Always Love You collection is perfect for making friends and brilliant relationships closer. And who knows, maybe there's a best friend for you and your little one...