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New Arrivals

A young boy and girl smaile and look at eachother whilst standing in front of a courtyard door, dressed in autumn clothing

New Arrivals

The Holiday Edit 2018

Whether you're heading down to the beach or layering up for those late summer nights, our Holiday Edit has the perfect staple pieces for your little one's summer wardrobe. With different climates and ever changing weather, we have plenty of styles ready for their day in the sun.

Our bright, bold designs and fun prints will be sure to bring some sunshine to your summer, whether you're heading abroad or planning a staycation. And with our stylish, UV 50+ swimwear your little one can enjoy a splash in the warm rays, whilst staying safe and protected.

Shop our holiday edit     Shop swimwear



A young girl with braided hair stands in front of a bright blue door looking at her floral pink dress

Style. You're born with it. Our range of Girls' clothing has lots of outfits your little lady will love.

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Introducing the

Spring/Summer 2018 Collection

A young girl spins in her dark blue glitter dress


A young boy with blonde hair stands in front of a door. He is wearing a smart floral shirt and blue jeans.

What's he wearing? Shop our latest collection of Boys' clothing right now.

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Our Top Picks

Boys Spring/Summer Essentials

A young boy with blonde hair stands adjusting his backpack. He is wearing a grey natuical themed jumper.


A young baby wearing a cream, bee embelished babygrow, sat on a cream changing mat.

Make sure your baby is born ready, with our range of soft, comforting new-born outfits

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The Simply Stylish

Unisex SS18 Collection

A baby sits on a white duvet in a panda themed dungaree set
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